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E-Commerce Furniture Business With Organic Demand

Iselin, NJ, USA
Updated 1 day ago
Established 2023

This opportunity represents a well-run, direct-to-consumer online furniture business focused on high-ticket modular and sectional seating. Operating entirely online, the company serves customers nationwide through a streamlined Shopify storefront and a supplier-direct fulfillment model that eliminates the need for traditional retail locations. Orders are fulfilled via freight delivery using established supplier and logistics relationships, allowing the business to operate efficiently with minimal overhead. The business is owner-operated and currently requires approximately 10–15 hours per week, primarily for order processing, customer communication, and coordinating logistics. Operations are fully documented and can be managed remotely, making this an attractive acquisition for an entrepreneur, operator, or investor seeking a flexible, location-independent business. Revenue is generated through a balanced mix of direct online sales and local/off-platform transactions, providing diversification and margin flexibility. Traffic is primarily organic and direct, with consistent conversion rates typical of the high-ticket furniture category. The foundation is in place for growth through paid advertising, conversion optimization, expanded product offerings, and B2B or wholesale channels. Additional details, supplier introductions, and operational documentation will be provided to qualified buyers under NDA.

Ff&e

Not Applicable

Inventory Value

Not Applicable

Growth & Expansion

Pros: • Scalable through paid advertising and conversion optimization • Ability to expand product lines and complementary SKUs • Opportunity to introduce B2B, wholesale, or trade programs • Strong foundation of organic and direct traffic Cons: • Freight logistics require coordination and customer communication • High-ticket purchases involve longer sales cycles • Growth may require increased working capital for inventory

Support & Training

Seller will provide post-close transition support, including training on order processing, supplier coordination, fulfillment workflows, and customer communication. All standard operating procedures are documented and transferable.

Facilities & Assets

Operates through a Shopify-based online storefront with a leased warehouse used for inventory storage and freight coordination. Assets include branded finished inventory, domain and website, supplier relationships, logistics workflows, digital marketing assets, and documented operating procedures.

Business Is Currently

Relocatable

Business Is Currently Relocatable

Inventory value Not Applicable

Reason for Selling

seeking to transition this asset to a buyer who can dedicate additional focus toward scaling and expansion.

Financials

Asking Price
$220K
RevenueMost Recent Year
$600K
Earnings (SDE)Last Reported
$130K
Assets Value
Undisclosed
Seller Financing
Not available

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