Wholesale/Retail Sports Brand with Strong Multi-Platform Presence
A rare opportunity to acquire a well-established and profitable wholesale and retail business specializing in officially licensed NFL merchandise. This business has built a strong presence across Amazon, eBay, Walmart, and Shopify, combining wholesale sourcing power with direct-to-consumer sales. With more than $5.8M in total sales over the past three years, the company offers consistent revenue, a loyal fanbase, and exclusive platform privileges that are nearly impossible to replicate. Business Overview Operating from Orlando, Florida, the company focuses on high-demand NFL and collegiate team products — from metal frames and auto tags to decals, magnets, and banners. Through its hybrid model, the business sources licensed merchandise at wholesale and sells it both in bulk and at retail pricing online, capturing strong profit margins. Platforms: Amazon, eBay, Walmart, Shopify Amazon Account Health: Excellent (484 rating) Fulfillment: Managed in-house from a dedicated warehouse facility Inventory on Hand: Approx. $1.2M at cost (non-perishable licensed merchandise) Customer Database: Over 388,000 customer records collected through verified shipping data Strategic Advantages Exclusive Amazon NFL Selling Rights: Highly valuable, difficult to obtain — estimated at $1M in intangible asset value. Stable, Non-Perishable Inventory: Licensed designs remain relevant for years, providing excellent shelf-life and predictable demand. Operational Flexibility: Can be owner-managed or operated semi-passively under existing management. Multiple Revenue Channels: Diversified eCommerce presence reduces reliance on any single platform. Growth Potential Expand product range across other major leagues (NCAA, MLB, NHL). Leverage customer database for email marketing, loyalty rewards, or subscription boxes. Add wholesale partnerships with regional retailers or sports franchises. Automate fulfillment or integrate 3PL for scalability and cost reduction. Transition & Support The seller will provide full transition training and operational support, including introductions to suppliers, staff, and licensing contacts. An NDA will be required to receive full financials, Amazon store data, and licensing documentation.
Ff&e
Not Applicable
Real Estate
Owned
Inventory Value
Not Applicable
Growth & Expansion
Pros: Strong Amazon visibility and brand feedback Highly scalable product lines Consistent seasonal sales spikes (NFL season) Deep customer database for direct marketing Cons: Inventory-intensive model NFL licensing renewal required annually
Support & Training
Full 30-day transition period included Training on supplier relationships, Amazon operations, and fulfillment processes Seller available for extended consultation if desired
Facilities & Assets
The business operates from a warehouse owned by the seller. The real estate is not included in the asking price but may be purchased separately or leased at market rates (approximately $3,500 per suite). Current operations occupy three connected suites totaling roughly 6,000 sq. ft., optimized for inventory storage, packaging, and fulfillment. All inventory, fixtures, equipment, and systems necessary for operations are included in the sale.
Business Is Currently
Owner Absent
Reason for Selling
Owner is transitioning into a new business venture outside the wholesale/retail sector. Will assist fully during transition to ensure buyer success.
Financials
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