Two-Location Dancewear Retailer In Columbia And Charleston, SC
This well-established South Carolina dance apparel retailer serves a loyal regional dance community from two full-service retail locations. Staff are dance-trained, including the ability to fit pointe shoes, a specialized skill that keeps customers coming back. The business carries apparel and shoes for all forms of dance (ballet, tap, jazz, contemporary, praise dance, clogging) along with leotards, tights, bags, and accessories for all ages and levels. It maintains strong relationships with area dance studios, school dance programs, and professional companies, and carries deep in-stock inventory, a key differentiator from online competitors given how size-specific dancewear fit can be. Pointe shoes are a particularly strong category, generating frequent repeat purchases. Trained management at each location allows current ownership a limited day-to-day role. The owner is retiring after many years. Priced at $350,000, this includes over $300,000 of inventory at cost, and all furniture, fixtures, and equipment in both stores.
Location
Columbia and Charleston, SC
Employees
9
Real Estate
Lease
Management Type
This business is owner operated.
Premises Details
Two full-service retail storefronts, each including a sales floor, fitting area for shoe fittings, and a point-of-sale system. Store fixtures include display racks and a jewelry/accessory case at each location. Furniture, fixtures, and computer/POS hardware are included in the sale.
Years Established
39
Support & Training
The current owner is flexible on transition timeline and has indicated willingness to provide hands-on support through a transition period, particularly for a buyer without prior dance-industry experience. Trained management is already in place at each location to support day-to-day continuity during and after the transition.
Expansion Potential
The current owner has identified social media marketing as a significant untapped opportunity, noting it has not been a strength under current ownership. There is also room to expand outreach to smaller dance studios outside the business's current core market area, with the owner noting the potential to build a statewide customer base beyond the areas currently served.
Competition / Market
The business operates in the dance apparel and footwear retail space, serving studios, schools, and dance companies across the region. The owner cites in-store fitting, especially for pointe shoes and other fit-sensitive items, as a key differentiator from online-only competitors.
Inventory / Stock Value
$338,000 - included in the asking price
Reason for Selling
Retirement
Financials
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