Multi-Brand DTC $3.2M In Health And Wellness Revenue
Eight direct-to-consumer health and wellness brands across six categories, distributed through a national affiliate network built over several years, and offered without a penny of inventory cost to carry. Product is fulfilled on demand. There is no stock sitting in a warehouse, no obsolescence exposure, no minimum order commitments, and no working capital build required to grow. For a physical products business moving over $3 million in gross platform volume, that is rare, and it means a buyer's capital goes toward growth instead of goods. Exceptional product economics. Product costs run $2.33 to $5.71 per bottle against package pricing of $158 to $294. Distribution that took years to build. Hundreds of affiliate partners actively managed through a quarterly partner audit, a partner gifting program, and white-glove service for top producers. All accounts transfer to the buyer. Recurring revenue engine already installed. A continuity subscription as an upsell inside every funnel, converts 38% of trials to paid, and bills $97 every 30 days against $12.71 of product cost. Email and SMS owned audience built and compliant. A proven launch system. A repeatable process for taking a new offer from concept to live traffic, covering copy, creative, funnel build, and affiliate rollout. Three offers launched in the last twelve months. Ideal Buyer
Location
Virtual business, can be operated from anywhere in the world...office, home, even the beach!
Employees
4
Home Based
This business can be run from home
Relocatable
This business can be relocated
Trading Hours
24/7
Management Type
This business has absentee ownership.
Owner Financing
Owner financing is available. Please contact the seller for more information.
Years Established
5
Support & Training
The current owner's involvement is limited to final budget approval, and his handover requirements are correspondingly light. A standard 30-day transition period is included. The President-designate offers the buyer three options on continuity, and engages as a contractor rather than an employee in each of them: Standard transition. A 30-day handover documenting workflows, transferring partner relationships, and training the buyer's designated personnel. Extended training retainer. For a buyer who does not want to acquire the operator outright, she will remain available on retainer beyond the 30-day window to continue training the buyer's team on processes, systems, and partner relationships.
Expansion Potential
Customer acquisition has been almost entirely affiliate-driven. Affiliate partners capture roughly 65% of every order they originate. Traffic a buyer drives itself carries no affiliate commission and no network fee, which means the same product at the same price returns approximately three times the net revenue. The funnels, creative, fulfillment, and payment infrastructure needed to convert that traffic are already built and proven. For an acquirer with an in-house media buying team, or the capital to build one, this is the entire thesis. Everything is in place except the traffic. Additional identified opportunities include international expansion using existing fulfillment, continuity retention marketing, portfolio expansion into new health categories, and growth of the owned subscriber base.
Reason for Selling
Owner has multiple businesses and is looking to streamline operations
Financials
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