Established Indoor Cycling Studio With Untapped Marketing Potential
Take over an established indoor cycling studio that has run since 2019, with the membership base and equipment already in place, so a new owner grows rather than builds. This is a premium indoor cycling studio in Ohio serving roughly 340 members, from college students to riders in their 60s and 70s. The buildout is done, the equipment is quality, and a roster of 12 to 13 trained instructors keeps classes running alongside a general manager and part-time front-desk team. The most compelling part is the upside sitting untouched: the current owner does almost no paid marketing, yet the studio still draws hundreds of leads a month organically. A hands-on owner who leans into community outreach, digital ads, partnerships, and local events has a proven base to build on rather than guesswork. Highlights include: - Roughly 340 active members with a majority recurring - 12 to 13 trained instructors, many multi-year tenured - General manager and part-time team already in place - Upscale suburban location beside national retail and grocery anchors - Marketing largely untapped, a clear lever for a new owner This is a strong fit for a growth-minded owner-operator, a fitness professional ready to run their own studio, or a local entrepreneur who wants an established business with obvious room to expand.
Employees
30
Real Estate
Lease
Leasehold Rent
$115,200 per annum
Management Type
This business has absentee ownership.
Premises Details
The studio occupies roughly 2,200 sq ft in an upscale shopping center in an affluent Ohio suburb, positioned alongside well-known national retailers and grocery anchors that drive steady foot traffic. Layout is straightforward and purpose-built: a front lobby and community area opens through double doors into the main cycle theater, with a separate back storage room for supplies that stays out of the member-facing space. The equipment package, including the full bike fleet, sound and lighting, front-desk fixtures, and studio furnishings, transfers with the sale. FF&E is included, and a modest amount of sellable inventory is on hand at closing. The buildout is complete and in good operating condition, so a buyer walks into a fully functioning studio with nothing to construct.
Support & Training
The franchisor provides established onboarding and a documented operating playbook, plus a formal instructor certification and training pathway that new instructors complete through boot camps with lead and master instructors. Ongoing support includes responsive corporate assistance and active owner networks for day-to-day questions. The seller is open to a reasonable transition period to hand off operations, and the general manager, lead instructor, and part-time team are in place and can continue under new ownership, giving a buyer operational continuity from day one.
Expansion Potential
The single largest lever is marketing, which the current owner has left almost entirely untapped. Even with little to no paid advertising, the studio still generates hundreds of leads a month organically, so a new owner who invests in digital advertising, community outreach, local partnerships, and neighborhood events has clear, in-hand room to convert more of that demand into members. Additional levers include tightening membership retention and referral programs, adding an assistant manager to extend coverage beyond a single 40-hour manager week, and building relationships with the nearby university population and local businesses to fill more class slots across the schedule.
Franchise Opportunity
Franchise Resale
Inventory / Stock Value
$5,000 - included in the asking price
Reason for Selling
Owner is ready to move onto other endeavors.
Financials
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