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Entertainment

Boutique Indoor Children's Play And Party Venue

Lower Mainland, CAN
Listed 65 days ago
Established 2023

A boutique, low-sensory indoor children's play centre serving families with children aged 0-8, located in a high-growth, family-oriented community in Canada. The business differentiates itself from traditional high-volume indoor playgrounds through a curated, calm environment designed to foster creativity, social development, and parent-child interaction. The Company operates under a structured time-slot booking model, running four daily two-hour sessions each capped at approximately 12 children to maintain a comfortable, controlled experience. Revenue is generated through three main streams: drop-in play sessions (approximately 40% of revenue), private birthday parties (approximately 60% of revenue, the highest-margin segment), and limited facility rentals and light café offerings. Weekend sessions and birthday parties are consistently fully booked, while weekday capacity remains underutilized — presenting a clear runway for growth. The business has built a loyal local following, including over 10,000 family visits since opening, roughly 1,000 email subscribers, and approximately 200 families enrolled in a loyalty punch-pass program. It maintains an outstanding online reputation, driven by consistent, high-quality customer experience. Bookings and payments are managed through established third-party systems (online scheduling plus integrated payment processing), and day-to-day operations are led by a part-time manager and a small part-time front-desk team — requiring only approximately 5 hours per week of owner oversight. The business does not operate as a licensed childcare facility, keeping regulatory requirements light. Average revenue across the two most recent fiscal years is approximately $335,000, with average Adjusted EBITDA of approximately $88,000 and average Seller's Discretionary Earnings of approximately $117,000. The asking price of $289,000 includes inventory, equipment, and leasehold improvements. Growth opportunities include increasing weekday utilization, expanding birthday party packages and add-ons, introducing retail products aligned with the brand, launching structured programming such as classes or camps, and increasing marketing investment to build on an already engaged social media following. This is a well-suited opportunity for an owner-operator or a passive investor seeking a community-focused, experiential business with a proven concept, a hands-off operating structure, and clear paths to increased profitability.

Location

Located within a high-growth, family-oriented community in Canada, close to schools, daycare centres, and residential neighbourhoods that drive consistent weekday and weekend traffic.

Employees

4

Real Estate

Lease

Premises Details

Leased commercial unit with a main play area, a dedicated party room, and supporting operational space; approximately three years remaining on the lease (subject to confirmation); monthly occupancy costs of approximately $6,400. Landlord relationship is positive and the lease is expected to be transferable to a qualified buyer, subject to landlord approval.

Support & Training

The current owners are available to support a transition, though specific training terms have not yet been formalized. Given the business's low owner-involvement (~5 hours/week) and established systems — including a booking/scheduling platform, integrated online payments, and a trained part-time staff led by a manager — a new owner should be able to step in with minimal disruption. Exact seller support duration and terms are to be confirmed and negotiated directly with the deal partner as part of the transaction.

Expansion Potential

Weekday time slots remain underutilized and represent a clear opportunity to grow revenue through targeted marketing, school and daycare partnerships, and structured programming such as classes or camps. Additional upside exists in expanding birthday party packages and add-ons, introducing branded retail products, activating outdoor space for seasonal use, and increasing digital marketing spend to convert an already-engaged social media following into further bookings. The business's proven, repeatable operating model and largely passive ownership structure make it well suited to scale under a more actively engaged operator.

Competition / Market

The business operates within Canada's family entertainment and amusement sector, which has grown steadily on the back of urbanization, dual-income households, and rising demand for structured, weather-independent activities for young children. A key trend favors smaller, curated, experience-driven concepts over large-scale, high-capacity venues — directly aligning with this business's low-stimulation, boutique positioning. Competitors include larger indoor playgrounds and activity centers that emphasize scale and volume; this business instead competes on atmosphere, controlled capacity, and premium experience, supporting stronger customer loyalty and pricing power. Barriers to entry are moderate, driven by upfront leasehold and equipment investment, while ongoing operations remain straightforward with limited inventory and manageable staffing needs.

Reason for Selling

The current owners are pursuing new opportunities, including an international relocation for one of the two co-owners. The business has matured into a stable, largely passive operation under a part-time manager, and the owners are ready to hand it off to a new operator for its next phase of growth.

Financials

Asking Price
$289K
RevenueMost Recent Year
$335K
Earnings (SDE)Last Reported
$117K
Assets Value
Undisclosed
Seller Financing
Not available

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