Webinar Series: Understanding Seller's Psychology & Motivations

This webinar is designed for business buyers to better understand the position of a business owner who is selling what could be the most valuable and personal asset of their lives.

Some of the topics we unpacked were:

• Connection is king. Invest time and go deep with the owner.
• Sellers are assessing the buyer's ability to manage the companies legacy.
• Structuring an earn out and collaborative transition.